How to Manage Your Leads Efficiently With OnSpace

Published on March 25, 2023
Sales manager shaking hands with a lead Image Source

Creating custom forms for lead capture

OnSpace's custom form builder makes it simple for users to develop custom forms for collecting lead data. Users can simply add and update form fields to match their individual needs using the platform's drag-and-drop interface. Users can also utilize the form builder to construct several forms for different categories of leads or different phases in the lead management process.

Some of the essential fields that can be included in the lead capture form include;

  1. First name
  2. Last name
  3. Email address
  4. Phone number
  5. Company name
  6. Industry
  7. Job title
  8. Lead source (e.g., trade show, website, referral)
  9. Lead score (to help prioritize leads)
  10. Lead status (e.g., new lead, qualified lead, opportunity, customer)
  11. Notes (for any additional information about the lead)

By including these fields in the form, users can capture all the relevant data they need to manage leads effectively.

Add your team to the form

Now add your team to the form to start recording data. Make sure everyone understands how to use the custom form to capture data. OnSpace makes it easy to capture and track your business operation data.

Analyze lead data captured

The analytics tools available from OnSpace provide users with important insights into their lead data. Users can use these tools to track and analyze lead data in order to uncover patterns and areas for improvement. Lead sources, lead conversion rate, lead score distribution, and sales funnel analysis are some of the metrics that users can track with OnSpace's analytics tools.

Users may make data-driven decisions regarding their lead management process, optimize their sales funnel, and enhance efficiency by examining these KPIs. Users can also use the analytics to discover bottlenecks and areas for improvement, which leads to higher productivity, better decision-making, and revenue growth.

Examples of metrics that you can track

OnSpace provides analytics tools that can help users track and analyze lead data. Here are some of the metrics that users can look for from their data:

  1. Lead sources: This metric shows which lead sources are generating the most leads and which ones are performing poorly.
  2. Lead conversion rate: This metric shows how many leads are being converted into customers.
  3. Lead score distribution: This metric shows the distribution of lead scores and helps users identify high-priority leads.
  4. Sales funnel analysis: This metric shows the conversion rates at each stage of the sales funnel and helps identify bottlenecks in the process.

Benefits of analytics include:

  1. Better decision-making: Analytics provide insights that can help users make data-driven decisions about their lead management process.
  2. Improved efficiency: By identifying bottlenecks and areas for improvement, users can make changes that increase efficiency and reduce wasted resources.
  3. Increased revenue: By optimizing the lead management process, users can increase the number of leads that are converted into paying customers, resulting in increased revenue.

Streamlining lead management with workflow automations

OnSpace's workflow automation tools enable users to automate tasks and streamline the lead management process. With these tools, users can automate lead distribution, lead nurturing, lead scoring, lead status updates, and notification alerts.

By automating these tasks, users can increase productivity, consistency, and improve the customer experience. The automation helps ensure that leads are being treated consistently and that no leads fall through the cracks. By automating lead nurturing, leads can receive timely, personalized communications that improve their experience and increase the likelihood of conversion.

Here are some of the tasks that can be automated:

  1. Lead distribution: Leads can be automatically assigned to the appropriate salesperson or team based on lead source, lead score, or other criteria.
  2. Lead nurturing: Emails or other communications can be automatically sent to leads to keep them engaged and move them through the sales funnel.
  3. Lead scoring: Leads can be automatically scored based on their behavior (e.g., website visits, email opens) to help prioritize follow-up.
  4. Lead status updates: Lead statuses can be automatically updated based on certain triggers (e.g., a lead completes a form, a salesperson logs a call).
  5. Notification alerts: Users can receive notifications when certain actions occur (e.g., a new lead is captured, a lead reaches a certain lead score).

Benefits of workflow automation include

  1. Increased productivity: Automating tasks frees up time for salespeople to focus on high-value activities like closing deals.
  2. Consistency: Automation helps ensure that leads are being treated consistently and that no leads fall through the cracks.
  3. Improved customer experience: By automating lead nurturing, leads can receive timely, personalized communications that improve their experience and increase the likelihood of conversion.


The no-code platform from OnSpace offers a robust solution for lead management. Users may optimize their lead management process, enhance efficiency, and maximize income by using custom lead gathering forms, analytics, and workflow automation. Organizations may obtain useful insights into their lead data, automate time-consuming procedures, and create a better experience for leads by employing OnSpace's products, eventually driving growth and success.

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